The Meaning of Marketing: A Longitudinal Content Analysis

Department, Center, or Institute

Business and Accounting

Presentation Format

Department Organized Oral Session

Presentation Type

Research

Is This Part of a Department Organized Oral Session?

Yes

Department Organized Oral Session Title

Interdisciplinary Research in Business and Accounting

Moderator/Professor

Jeanine Stratton

Session Length

80 minutes

Session Number

3

Start Date and Time

4-14-2015 1:00 PM

End Date and Time

4-14-2015 2:20 PM

Location

Hipp Hall 104

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Apr 14th, 1:00 PM Apr 14th, 2:20 PM

The Meaning of Marketing: A Longitudinal Content Analysis

Hipp Hall 104