Title

The Effect of Subliminal Messaging on a Simple Decision of an Individual.

School Name

Heathwood Hall Episcopal School

Grade Level

11th Grade

Presentation Topic

Psychology

Presentation Type

Non-Mentored

Abstract

The purpose of this project is to show or illustrate how difficult/easy and effective/ineffective it is to use an unconscious visual stimuli in order to affect an individual’s decision. The tests being performed are a control test, in which a group takes a survey without being shown a video, a subliminal messaging test in which a red rectangle subliminal message is shown and another subliminal messaging test in which a blue subliminal message is show. The hypothesis is that the implementation of a visual subliminal message into a video will affect the decision of the individual who watches it. The null hypothesis is that the implementation of a visual subliminal message into a video will not affect the decision or opinion of the individual who watches it.

Location

Founders Hall 251 B

Start Date

3-30-2019 11:30 AM

Presentation Format

Oral and Written

Group Project

No

COinS
 
Mar 30th, 11:30 AM

The Effect of Subliminal Messaging on a Simple Decision of an Individual.

Founders Hall 251 B

The purpose of this project is to show or illustrate how difficult/easy and effective/ineffective it is to use an unconscious visual stimuli in order to affect an individual’s decision. The tests being performed are a control test, in which a group takes a survey without being shown a video, a subliminal messaging test in which a red rectangle subliminal message is shown and another subliminal messaging test in which a blue subliminal message is show. The hypothesis is that the implementation of a visual subliminal message into a video will affect the decision of the individual who watches it. The null hypothesis is that the implementation of a visual subliminal message into a video will not affect the decision or opinion of the individual who watches it.